sbe Corporate

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Marketing Coordinator

Marketing Coordinator

Req No. 
2017-4571
Job Locations 
New York , NY
Category 
Marketing/PR
Job Requirements 
N/A

More information about this job

Overview

 

The Marketing Coordinator is responsible for owning all operations and the overall organization of the marketing, branding and eCommerce teams through content management, campaign calendar management, budgeting, reporting, invoicing and general administrative support.

Responsibilities

Focus is on, but not limited to the following:

 

  • Content Creation & Management:
    • Manage and organize the digital asset library for all sbe brands, both on VScape and on internal drives, including user access and distribution of assets to 3rd parties, partners and media
    • Create, manage and collect content from field marketing teams for use on sbe branded social media accounts
    • Schedule, post and community management of sbe branded social media accounts
    • Support in the management of The Collection Blog, including coordinating the blog calendar and content for blog posts
    • Update all content for sbe mobile app through backend CMS
    • Support in influencer and blogger outreach and execution of influencer campaigns

 

  • General Marketing & Administrative:
    • Assist marketing executives as needed, including but not limited to presentation packets, market research, ad-hoc reporting and PR related distribution
    • Assist in creative execution of marketing materials, ensuring proper approvals and adherence to brand guidelines
    • Prepare, format and research content for marketing presentations
    • Participate in marketing team meetings and other department meetings as needed
    • Research marketing trends and recommend marketing events for team
    • Frequently audit websites and make website updates on sbe.com through backend CMS
    • Field and vet all marketing-related inquiries
    • Maintain sbe platform credentials, contact directories and organizational tools for team
    • Support in CRM collection and database development

 

  • Integrated Marketing Calendar:
    • Develop and manage brand/regional marketing calendars to plan campaigns, promotions and activations; distribute to property management for forecasting business levels and to social media team for content generation
    • Work with all marketing managers to ensure calendar is up to date and reflects all channels and campaigns
    • Coordinate flow of information and communication and disseminate it according to plan and strategy

  • Budgeting:
    • Manage and oversee Digital Marketing and e-Commerce budget at both the corporate and hotel levels
    • Monitor budgets by comparing and analyzing actual results with the plans and forecasts

  • Reporting:
    • Run weekly reports; prepare marketing reports by collecting, analyzing and summarizing data

 

  • Invoicing:
    • Manage all direct corporate and hotel billing associated with the marketing department
    • Manage invoicing and company expense reports through Concur
    • Organize and maintain consistent and concise records and filing for all invoices and successfully conduct a monthly audit based on those records

Qualifications

  • Must have 2+ years’ experience in an administrative role (hospitality or lifestyle brands preferred)
  • Digital marketing experience preferred. Experience using website CMS tools is a plus.
  • Proficient in MS Office Suite
  • Experience using Adobe Creative Cloud preferred
  • Familiarity with Concur or other expense reporting software
  • Must have strong grammar and writing skills
  • Flexible team player willing to learn new tasks and help where needed
  • Ability to handle multiple, competing priorities in an effective manner
  • Possess a gracious, friendly, and fun demeanor
  • Ability to multitask, work in a fast-paced environment and have a high-level attention to detail
  • Ability to work independently and to partner with others when needed
  • Ability to work with cross-functional teams